For continued praise of fast food and McDonald’s, because I think I should continue to remind anyone who reads me that I am of the minor faction (I guess or wonder) who prefers to think the world is okay because of fast food and McDonald’s.
I chose to sit out the great chicken sandwich wars last fall. It was not our fight. Not our lane.
But I’m all in for the Great Fish Sandwich War of 2020. This is different. Our dignity is at stake. Arby’s, the roast beef sandwich place, has used social media and TV ads to question our very legitimacy by picking a fight with McDonald’s over its legendary Filet-O-Fish sandwich.
Arby’s is trolling McDonald’s Filet-O-Fish. Pictures of badly made Filet-O-Fish sandwiches fill its Twitter feed. In a YouTube ad, Arby’s pokes fun, “Stop eating Filet-O-Fishes. Eat Arby’s Crispy Fishes.” Arby’s says it is offering bigger sandwiches at a lower price, but for a limited time.
This is heresy.
The McDonald’s Filet-O-Fish sandwich is a native Cincinnatian, born in 1962 at 5425 West North Bend Road, the brainchild of one of the first McDonald’s franchisees, Lou Groen. The humble little…
View original post 32 more words